Posts Tagged ‘Open Media Exchange’

What is the difference between ad networks and ad exchanges?

Wednesday, August 19th, 2009

Many people in the media industry have frequently asked the difference between ad networks and ad exchanges.

An ad network also known as advertising network is an organization that connects publisher websites that would like to display advertisements with advertisers who would like to deliver advertisements. Generally ad networks deliver their inventory through the use of a centralized ad server. The advertising network displays advertisements from an ad server, which responds to a website once a page is called. Large ad networks consist of media companies, technology corporations, and search engines.

Ad exchanges are platforms for buying and selling online inventory commonly known to many as ad impressions. Ad exchanges are extremely useful to buyers and sellers because it enables advertisers, agencies and publishers to buy and sell their ad impressions. MyAdMarket is an ad exchange that consists of more than 10 active ad networks. Some features of the MyAdMarket ad exchange are the wide variety of ad formats to choose from, an auction-like based bidding system for advertisers, click fraud detection and prevention technology, various detailed reporting tools, daily unique IP cap, ROI tracking, contextual targeting, geographical targeting, automated email and payment system.

MyAdMarket is Growing!

Thursday, January 8th, 2009

We would like to express our warmest welcome to our newest members of MyAdMarket’s Open Media Exchange. We sincerely hope that our new members can together make the MyAdMarket community stronger than ever.






To request a partnership, log into the admin panel, select Network Partnership on the left, and click on ‘my partnered networks.’ Next, select the network, and in the following screen, you can negotiate the percentage of profit that you would like to share, as well as the minimum bid prices for each cost-metric (CPC, CPM, CPV, CPI, CPA ).

We’re here to help! If you have any questions about partnerships, or anything in general about our Open Media Exchange, feel free to contact us anytime at

Thank you all for making this advertising exchange a great success!

MyAdMarket’s Open Media Exchange

Friday, December 19th, 2008

Open Media Exchange

Open Media Exchange

Private-Label Ad Serving Solutions Promotion

Tuesday, November 18th, 2008

With the current economic turmoil and the frequent layoffs of many large companies, we’d like to offer you your own private-label ad serving solution.  This Christmas, work from home and prosper with our contextual Open Media Exchange platform.  We’re waiving the initial private-label setup fee of $500. An ad management system, customized for you, at no setup costs. Act now – offer is limited.

Ad:Tech New York

Friday, November 7th, 2008

We recently exhibited at the Ad:Tech event in New York, one of the largest online marketing summits in North America.

Clicksor's Booth #605


We were delighted to meet many of you, and we were pleased to present Clicksor’s newly improved products: Search Engine Marketing/Optimization, the Contextual Open Media Exchange platform, and the Reseller program. As usual, our prized-draw was a big hit. Meet our lucky winners!

Touvan Sughiarto, BlackBerry Pearl winner

Touvan Sughiarto, BlackBerry Pearl winner

Christian Russell, Acer mini laptop winner

Christian Russell, Acer mini laptop winner

As well, it’s truly a blessing to be able to interact with other creative professionals within the online marketing industry. The show was a huge success; we made many great contacts. We’d also like to express our sincere gratitude for everyone who stopped by our booth this year.

Upcoming - Ad:Tech Shanghai on November 25 and 26. We’ll keep you posted!