Posts Tagged ‘ad serving’

New Feature Added

Tuesday, June 30th, 2009

Another great feature recently added to our platform is that publishers can now get the IFrame ad code from our system. Please follow the steps listed below if you wish to use IFrame instead of JavaScript.

1. Banner ads in publisher area
2. Login Publisher Panel
3. Click on Get Code
4. Under Action heading click on Get Code button
5. Follow the wizard and enter or select the necessary information.
6. On the last page of the Get Code wizard you will be able to copy and paste the IFRAME Code.

Setting up direct site buys from your own sites in the platform. You can place campaigns only on a select site you prefer. To do this, please follow these steps:
Create a campaign, without selecting any keywords or channels and do not turn on RON After creating the campaign, target the site to the campaign in the admin settings for the campaign.

Next, in the publisher site settings in admin, under the section “Ads Selection” select “Ads target this site only” from the dropdown menu.

Visit for more info, or contact us at

New 2nd Generation Ad Management Solution

Friday, May 29th, 2009

Good day, OME Users:

As some of you may know, MyAdMarket is about to launch our 2nd Generation Ad Management Platform, scheduled to be released on the first week of June. Some of the key upgrades include improvements to the interface of in-line-text ads and banners to focus on user interactivity and turning visitors into customers. Here’s a sneak peak of our in-line text ad. Note the new search engine feature that helps catch unsold traffic:


Please contact your account managers for a detailed list of the new features, or register for one at We may be adding some other new features, but until they are confirmed, we will not be able to release them just yet. On a side note, we have had some internet connection issues in our office for the past 2 days, but are working to respond to all your inquiries. If you have any further questions or concerns, please do not hesitate to contact us at Have a fruitful week!

eCPM and Campaign Auto-Optimization

Wednesday, April 15th, 2009

One highly beneficial tool available to you on MyAdMarket’s ad serving exchange is the campaign Auto-Optimization feature. The system determines traffic quality automatically through eCPM optimization, for example, if an advertiser selects the “auto optimization” feature for their campaign, the system will distinguish the relationship between a site’s traffic and a campaign’s settings. If the site delivers high quality traffic (e.g. high click rates with unique IP addresses based on the campaigns needs, such as contextual/geo-target settings, it will attempt to send more of the same type of traffic.

eCPM, or effective-CPM, works by dividing the amount spent on the campaign with the amount of impressions it has received. Altogether, this auto-optimization tool will fully automate what used to be a manual process of optimizing your online ads. The process includes reallocation of traffic to ensure premium campaign performance and ROI.

For the most prompt and complete customer service, please contact us via email, at We will attempt to answer all inquiries within 1 business day. If you are seeking a quicker response, please phone us at 1-866-708-1666.

Private-Label Ad Serving Solutions Promotion

Tuesday, November 18th, 2008

With the current economic turmoil and the frequent layoffs of many large companies, we’d like to offer you your own private-label ad serving solution.  This Christmas, work from home and prosper with our contextual Open Media Exchange platform.  We’re waiving the initial private-label setup fee of $500. An ad management system, customized for you, at no setup costs. Act now – offer is limited.

Private-Label Solution – explained!

Friday, October 31st, 2008

Here’s a simple illustration of our private-label solution. Our contextual ad serving system will only match those ads that contain relevant content to be displayed on publishers’ sites. That way, advertisers are happy because they are targeting their desired audience. Publishers are happy because they’re generating income by selling their traffic to the right kinds of people. Everyone is happy. With MyAdMarket’s Open Media Exchange platform, It’s a win-win situation.

Private-Label Ad Serving System

Private-Label Ad Serving System